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the SERPs

 
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Allenbeds



Joined: 01 Oct 2013
Posts: 5

PostPosted: Tue Oct 01, 2013 4:26 am    Post subject: the SERPs Reply with quote

I have been in SEO now for over 5 years and if there was one thing I would want any optimiser to remember it is this, search engines rank pages not sites. When you are optimising your pages don't try and cram every single keyword into your home page. Pick a keyword and optimise one page per keyword. Also use the keyword in the URL of the page. This will increase your page relevancy and push your site up the SERPs. When Google shows a page in it's index it does not simply use the root domain to advertise each page, it uses the full page url.
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